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Marketing
Marketing Support: Marketing campaigns focus on raising the profile of Companion Care surgeries on a national and local level. Significant support is given to developing bespoke campaigns designed to maximise business in the locality of each surgery. Marketing activity can include a mix of advertising, direct mail and public relations.
Marketing services: The team focuses on four key areas:
Direct marketing - including large centralised mailings and electronic mailings for campaigns such as booster reminders.
Indirect marketing - including surgery website maintenance and development, advertising and design and placement and public relations.
Supplier liaison - working with Companion Care suppliers to develop bespoke campaigns for surgeries.
Purchasing - ensuring that the company and each practice gets the best value for money for its marketing activity.
New Surgery Openings: One of the most important roles for the team is to ensure the successful launch and future support for your new surgery. You will receive a comprehensive support programme prior to launch including advertising , leaflet drops, banner, mailings and publicity. This activity continues post launch with photography, competitions, surgery tours and on-going leafleting and advertising.
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